How to Brand People

September 07, 2017
11:00 AM CDT to 1:00 PM CDT
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Teague Nall and Perkins, Inc. (TNP)
5237 N. Riverside Drive, Suite 100
Fort Worth, TX 76137
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How to Brand People

5 strategies to craft your team's image while improving your own

As marketers of professional services, we aren’t just selling our company. We are selling people. But how do we get beyond the info on a bio page (or Section E of an SF330) to help individuals become known for what truly makes them great? Better yet—how do we craft this magic for ourselves?

Join Cathy Hutchison, CPSM, and Director of Marketing for Idibri, for a lunch-and-learn with practical advice in developing personal brands. This session will touch the real-world elements of crafting an image, benefits of differentiation, winning at SEO, writing bio copy that connects and ways to get your personal brand in front of the people you care about.

About the Instructor

CathyHutchison

Cathy Hutchison, CPSM is the Director of Marketing—VP for Idibri, a multidiscipline engineering firm specializing in acoustics, theatre consulting and technology design. Idibri works at the top of its field serving clients such as the Circuit of the Americas, St. Louis Blues, Galaxy Broadway Theatre and the Harvard School of Business. Cathy has spent the past 20 years of her career marketing professionals and helping her team each craft their profile the marketplace. 

In her free time, Cathy creates content and illustrations for online publications, including LoveYourDayJob.net—a site inspired by her work leading the Mentor-Protégé program for SMPS Dallas. Whenever Cathy is taking notes, she can frequently be found joyfully wielding crayons.

 

Lunch will be provided.

 

Tickets

$30.00 SMPS Member

$50.00 Non-Member

Future Meetings

JOIN SMPS and SAVE $95!

August 31, 2017
5:00 PM CDT to 5:00 PM CDT

SMPS National Promotion

Submit the special offer membership application by August 31, 2017 and enjoy the discounted new member dues rate of $345 (a savings of $95)!

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How to Brand People

September 07, 2017
11:00 AM CDT to 1:00 PM CDT

Teague Nall and Perkins, Inc. (TNP)
5237 N. Riverside Drive, Suite 100
Fort Worth, TX 76137

5 strategies to craft your teams' image while improving your own

Read More

 

 

SMPS Fort Worth Scholarship Program

September 15, 2017
5:00 PM CDT to 5:00 PM CDT

Complete and email your application to the SMPS Fort Worth Secretary at secretary@smpsfortworth.org

Applications are being accepted through September 15, 2017. Complete and email your application to the SMPS Fort Worth Secretary at secretary@smpsfortworth.org.

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Lunchtime Learning Labs

September 20, 2017
11:00 AM CDT to 12:00 PM CDT

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October 19, 2017
6:00 PM CDT to 8:30 PM CDT

Cowtown Coliseum in the Stockyards
121 E Exchange Ave.
Fort Worth, TX 76164
http://www.fortworthstockyards.org

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