Member Spotlight: Patty Potter

Patty potter

Marketing Director | Quorum Architects

Why did you join SMPS?

A friend in the industry recommended that I join. I’d jump off a cliff for her, but this was much easier.

What have you gained from SMPS?

Contacts and friends, resources and training opportunities.

Fun Fact About You / Hobby

I am a volunteer sexual assault victim’s advocate at the Women’s Center. Also, recently retired from the board of Lena Pope where I served for 23 years.

What is your top marketing tip?

Don’t be afraid to ask questions. Listen well. Be gracious.

What is a marketing challenge that you overcame and how?

There’s too many to describe, but marketing the firm on InstaGram through observing and doing, paying attention to what works or doesn’t and asking questions.

What is your personal professional goal for next year?

To hire more staff and spend more time working on business development.

What was the best tip anyone ever gave you regarding your profession?

Take advatange of opportunities to meet and get to know people. Marketing is about connecting and communicating.

Tell us something else about yourself!

I’m married to a very talented photographer (Gary Logan) who shoots for a lot of SMPS member companies and have two daughters. One just graduated from college this week!

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