Blog Archives

Member Spotlight: Patty Potter

Patty potter

Marketing Director | Quorum Architects

Why did you join SMPS?

A friend in the industry recommended that I join. I’d jump off a cliff for her, but this was much easier.

What have you gained from SMPS?

Contacts and friends, resources and training opportunities.

Fun Fact About You / Hobby

I am a volunteer sexual assault victim’s advocate at the Women’s Center. Also, recently retired from the board of Lena Pope where I served for 23 years.

What is your top marketing tip?

Don’t be afraid to ask questions. Listen well. Be gracious.

What is a marketing challenge that you overcame and how?

There’s too many to describe, but marketing the firm on InstaGram through observing and doing, paying attention to what works or doesn’t and asking questions.

What is your personal professional goal for next year?

To hire more staff and spend more time working on business development.

What was the best tip anyone ever gave you regarding your profession?

Take advatange of opportunities to meet and get to know people. Marketing is about connecting and communicating.

Tell us something else about yourself!

I’m married to a very talented photographer (Gary Logan) who shoots for a lot of SMPS member companies and have two daughters. One just graduated from college this week!

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Member Spotlight: Destiny Silva

Destiny Silva

Marketing Director | mma

Why did you join SMPS?

When I first entered the industry in 2013, my boss at the time encouraged me to become a member and volunteer on a committee. I’ll be forever grateful for the introduction to SMPS.

What have you gained from SMPS?

Through my involvement with SMPS, I have been introduced to professionals who have become mentors to me. I have also learned leadership and decision making skills that I would not have had the opportunity to learn enywhere else.  

Fun Fact About You / Hobby

I’m from Utila, Honduras and I’m a certified SCUBA diver.

What is your top marketing tip?

Surround yourself with people you admire who support and inspire you – personally and professionally. I read a quote a few years back that really resonated with me: “Moral improvement occurs most reliably when the heart is warmed, when we come into contact with people we admire, and love and we consciously and unconsciously bend our lives to mimic theirs.” ― David Brooks, The Road to Character

What is a marketing challenge that you overcame and how?

Stepping out of my comfort zone by choosing courage over comfort. (Thanks Brene Brown!)

What is your personal professional goal for next year?

Become a CPSM….and make it through this pandemic with what is left of my sanity. 

What was the best tip anyone ever gave you regarding your profession?

Find the time to get organized. It’s easy to be overwhelmed with work and always keep pushing tedious tasks to the backburner. However, the benefits of organization far outweigh the inconvenience and stress you go through to get it done initially.

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Call for Nominations: 2020-2021 Board of Directors

SMPS Fort Worth is now accepting nominations for positions on the Board of Directors for the term beginning September 1, 2020.

Do you have ideas about what you would like to see from SMPS Fort Worth? Are you interested in making new contacts in the A|E|C industry? Are you curious about how others handle challenges?

Getting involved with SMPS on a BOARD or COMMITTEE level is a great way to grow your network and improve your skills!

SMPS Fort Worth is seeking qualified and energetic people who want to take a leadership role in advancing the Chapter’s education, networking, and business development opportunities. If you are interested in working with current and future leaders in the A|E|C industry, serving on the Board of Directors can help advance your career, bring visibility to your firm and create lasting connections with people across the industry.

Positions open to nominations include the following:

  • President-Elect (3-year commitment)
  • Secretary (2-year commitment)
  • Communications Director (1-year commitment)
  • Programs Director (1-year commitment)
  • Membership Director (1-year commitment)
  • Sponsorship Director (1-year commitment)


At this time, the Treasurer position will not be vacant until the 2021-2022 term.

Nominations are due by 5:00 PM Friday, May 22, 2020.

All nominees must:

  • Be a member of SMPS and affiliated with the Fort Worth Chapter
  • Not hold a current directorship with SMPS Headquarters
  • Not have served as SMPS National President

Nominations may be made by individuals (self-nominations are encouraged) using this form or by petition. Nominations for eligible candidates must be submitted to [email protected] by May 22, 2020. 

All Board members are required to participate in monthly Board meetings and are expected to conduct monthly meetings with their committees as necessary to successfully meet their respective goals.

If your are interested in one of the positions above, please complete this form and email it to [email protected]. Any questions can be directed to [email protected], [email protected] or [email protected]

The Nominations and Elections Committee will evaluate all nominations in accordance with the parameters and procedures outlined in the chapter's by‐laws. The Committee will then identify a qualified slate of candidates for approvals as required.

We look forward to hearing from you!

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Learning Opportunity: FREE Webinars from SMPS HQ with PROMO CODE

The webinars below are available through SMPS HQ for free - but you must register by May 31!


Complimentary with promo code HQcares2020 through May 31.

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SMPS Fort Worth Update: COVID-19 Response

To My Fellow SMPS Fort Worth Members,

The health and safety of our members and the overall community remain a top priority for SMPS Fort Worth during this challenging time. In an effort to minimize the effects of this pandemic, all SMPS Fort Worth programming and events as of Monday, March 16, 2020 have been postponed at least through the end of April. This includes the event scheduled for March 26: ‘Finance Matters! Planning and Performance lead to Profitability.’ Refunds will be given to all who had previously registered.

SMPS Fort Worth will continue to monitor the COVID-19 outbreak, adopting recommendations and guidelines set forth by U.S. Centers for Disease Control and Prevention (CDC), as well as state and local officials. We appreciate your understanding and your patience as we deal with this unprecedented situation.

It is my personal hope that all of us remain healthy and safe, so that we can soon begin to work together again as a Chapter in transforming business through marketing leadership.

All My Best,

Randy Avila, President
SMPS Fort Worth

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February 2020 Event: BD Demystified

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2019-2020 SMPS Fort Worth Board of Directors

SMPS Fort Worth is excited to announce our new Board of Directors for 2019-2020.

The new board includes ten members of SMPS Fort Worth, all of whom represent and help the organization in meeting its mission of being the primary resource for education, team building and strategic and marketing information for SMPS members and others involved in the built environment.

The Board is dedicating this year to engaging our membership in participating in new and effective ways. SMPS Fort Worth just celebrated our 10th anniversary and is looking forward to unveiling new programs and special events in the upcoming year to commemorate our decade of existence.

The 2019-2020 Board of Directors is represented by this qualified roster of A/E/C marketing and business development professionals:

President: Randy Avila, Director of Marketing at Cadence McShane Construction

President-Elect: Gloria Moss, Marketing Coordinator at Jaster Quintanilla

Past-President: Lynn Ducas, Business Development Manager at Fugro

Sponsorship Director: Destiny Silva, Marketing Specialist at Dunaway Associates

Programs and Education Advisor: Shonnah B. Driver, Marketing Director at Baird, Hampton & Brown, Inc.

Membership Director: Melissa Beasley, BD and Marketing Manager at BGE, Inc.

Communications Director: Jen Eisenbarth, CPSM, Owner at Ironbeard Solutions, LLC

Secretary: Cara Pilgrim, Marketing Coordinator at Baird, Hampton & Brown, Inc.

Treasurer: Amy Amaya, CPSM, Project Manager at CKearney Consulting 

If you are interested in volunteering for a committee or joining our chapter leadership, please reach out to any of the individuals above. Their contact information can be found here.

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Event Recap: Steer Style Bingo 2017

Steer Style Bingo

Thursday, October 19

Thursday, October 19, professionals and community leaders from across the area attended SMPS Fort Worth’s second Steer Style Bingo event, benefiting the Fort Worth Herd and the SMPS Fort Worth Scholarship Program. Guests enjoyed hors d'oeuvres and music by Texas Country music artist Jason Ashley while playing a life size game of Bingo with Rojo, Norman and Rusty (three Texas longhorns) at the Cowtown Coliseum. Read more about how Steer Style Bingo works here.


Bingo winners and raffle winners were able to choose from a number of goodies, thanks to our generous prize donors.

Bingo Winner Basket 1 - One-night Stay at the Fort Worth Omni Hotel

Bingo Winner Basket 2 - One-night Stay at the Fort Worth Hilton Hotel

Bingo Winner Basket 3 - One-night Stay at the Fort Worth Sheraton Hotel

Each basket also included:

  • 4 tickets to the Modern Museum
  • A bottle of TX Whiskey
  • A 6-pack of Martin House Brewing Company beer
  • The Reata Restaurant Cookbook
  • A $50 Tim Love Restaurant gift card and a Yeti tumbler donated by CKearney Consulting
  • An air plant arrangement donated by SMPS Fort Worth
  • A photography session donated by local photographer Stacy Bogan
  • A Sub Z cooler donated by Steve Shultz 

Side Bet 1 Winner Prize  - “What’s for Lunch” Gift Card Pack with cards to Taco Heads, Starbucks and Chick-fil-A donated by SMPS Fort Worth

Side Bet 2 Winner Prize  - Steer watercolor artpiece from artist Jan Riggins

Side Bet 3 Winner Prize - Pendant Necklace donated by Kubes Jewelers

Door Prizes
Gift Certificate donated by Capital Grille
Stella & Dot Necklace donated by Destiny Silva
Mary Kay Basket donated by Billie Gillespie, Mary Kay Director
Fort Worth-Themed Basket donated by Rachel Phillips
Wine Basket donated by Rachel Phillips
Car Care Basket donated by Demand Car Care
Photoshoot donated by local photographer Stacy Bogan
Phone Fans from HALO branded solutions

Scholarship Winners

SMPS presented Katie Lippe with the Southern Regional Conference Scholarship and Stephanie Byrd with the Emerging Professional Scholarship. Both of these scholarships were funded with profits from the 2016 Steer Style Bingo event.

Thank you to Committee Director Shonnah Driver

SMPS Fort Worth presented a gift of appreciation to Shonnah Driver, Steer Style Bingo Committee Director, for her hard work and effort coordinating the event for a second year in a row (while pregnant this year!). 


The event’s profits exceeded $9,000. Seventy percent will be distributed to The Fort Worth Herd while the remaining monies will be used to fund the SMPS Fort Worth scholarship program to advance the membership and outreach of the society.  


  • Presenting Sponsor – Stantec
  • Food Sponsor – Gorrondona & Associates, Inc.
  • Food Sponsor – Baird, Hampton & Brown, Inc.
  • Steer Pen Sponsor – The Rios Group
  • Steer Pen Sponsor – Key Construction
  • Steer Pen Sponsor – JQ Infrastructure
  • Steer Photo Sponsor – Southland Holdings
  • Entertainment Sponsor – Dunaway and Associates
  • Table Sponsor – CKearney Consulting
  • Table Sponsor – Guidepost Solutions
  • Table Sponsor – Woodlake Outdoor
  • Table Sponsor – CP&Y
  • Table Sponsor – Kubes Jewlers and Shaffer Creative
  • Table Sponsor – Baird, Hampton & Brown, Inc.
  • Banner Sponsor – Marksman Security Corporation
  • Banner Sponsor – First Texas Insurance Services, L.C.
  • Banner Sponsor – Intertek-PSI
  • Banner Sponsor – TRW Family of Companies


Enduring Symbols ~ Entertaining Millions ~ Educating Generations


Watch this short one minute video to see the Old West come to life before your eyes during the Fort Worth Herd’s twice-daily cattle drive.


Photos Courtesy of Daquirie Thanphirom







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Event Recap: Steer Style Bingo 2016

Thursday, August 25, more than 80 professionals and community leaders attended SMPS Fort Worth’s inaugural Steer Style Bingo event, benefiting the Fort Worth Herd and Make-A-Wish North Texas. Guests enjoyed hors d'oeuvres and music by Texas Country music artist Cody Gill while playing a life size game of Bingo with Rojo, Norman and Rusty (three Texas longhorns) at the Cowtown Coliseum. Read more about how Steer Style Bingo works here.

After no more than ten minutes, Rojo, Norman and Rusty each made their “Bingo contributions” in their individual pens and we had our winners! Due to the overwhelming popularity of the game, we held one final Bingo game at the end of the night. Bingo winners and raffle winners were able to choose from a number of goodies, thanks to our generous prize donors. Read More.

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