Link & Learn: Understanding Financial Metrics and Why They Matter

August 28, 2019
12:00 PM CDT - 2:00 PM CDT

Teague Nall and Perkins, Inc. (TNP)
5237 N. Riverside Drive, Suite 100
Fort Worth, TX 76137

Link & LEarn: Understanding Financial Metrics and Why They Matter

August 28, 2019

Join us for lunch and a recorded SMPS webinar: Understanding Financial Metrics and Why They Matter by Megan Miller, CPSM of the Deltek Clarity A&E Industry Report.


Balance sheets, profit and loss analysis, and financial reports can seem daunting to marketing and business development teams. But understanding your firm’s key financial metrics and how they impact you is critical to your career development. During this webinar, you’ll discover the method behind the metrics and what they mean to marketing and business development. Learn which key performance indicators (KPIs) are most important to your business, tips for monitoring the metrics, and how marketing and business development can impact the numbers. Business transformed through marketing leadership begins with marketing and business development understanding the business and that starts with you.  


Megan Miller, CPSM

Megan Miller, CPSM, is an experienced marketing professional with a passion for helping A/E/C firms know more about their business and do more for the clients. She leads the Deltek Clarity A&E Industry Report, providing key insights, benchmarks and trends to A&E firms throughout the U.S. and Canada. Prior to joining Deltek, Megan spent more than 10 years in the A/E industry and continues to work with firms around the world to help them improve their businesses through better processes and solutions so they can win, manage, deliver, and measure more. Megan is currently serving as the president of SMPS Greater Cincinnati.

Sponsored By

This event is brought to you by Ironbeard Solutions, LLC. Identify ways to grow your business by telling your story and capitalizing on data with Ironbeard Solutions. Founded in 2018, Ironbeard specializes in A/E/C content writing and promotions as well as marketing management and strategic planning. Learn more about how Ironbeard can help you grow at

Walk-ins are welcome (limited number); however, a $5 administration fee will apply.

Credit card, cash or check will be accepted at the door.

Cancellations are fully refundable with 48 hours or greater notice. Once registration closes, you will be responsible for the full cost of the event, even if you cannot attend.

To cancel your registration and receive a refund, please contact us.


$30.00 SMPS Member - Fort Worth

$30.00 SMPS Member - Dallas

$40.00 Non-Member

$0.00 Platinum Sponsor (limit 2 per event)

$0.00 Gold Sponsor (limit 1 per event)

$0.00 Silver Sponsor (limit 1 per event)

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