July 2020 SMPS Fort Worth Virtual Book Club

July 15, 2020
11:30 AM CDT - 1:00 PM CDT

Virtual Meeting - Online

July 2020 SMPS Fort Worth Virtual Book Club

July 15, 2020

Join SMPS Fort Worth for book club! This month we will be reading Building a StoryBrand: Clarify Your Message So Customers Will Listen by Donald Miller. Donald Miller's StoryBrand process is a proven solution to the struggle business leaders face when talking about their businesses. This revolutionary method for connecting with customers provides listeners with the ultimate competitive advantage, revealing the secret for helping their customers understand the compelling benefits of using their products, ideas, or services. Building a StoryBrand does this by teaching listeners the seven universal story points all humans respond to, the real reason customers make purchases, how to simplify a brand message so people understand it, and how to create the most effective messaging for websites, brochures, and social media.

Please come prepared to discuss the book. What stood out to you? What will you start implementing?

Event Details

You will receive an email with the Zoom conference details prior to the start of this virtual meeting.


To cancel your registration or to ask questions, please contact us.

Tickets

$0.00 SMPS Member - Fort Worth

$0.00 SMPS Member - Dallas

$0.00 Non-Member

Future Meetings

July 2020 SMPS Fort Worth Virtual Book Club

July 15, 2020
11:30 AM CDT to 1:00 PM CDT

Virtual Meeting - Online

For July 2020, we will discuss Building a StoryBrand: Clarify Your Message So Customers Will Listen by Donald Miller.

Read More    Register Now

Your Marketing Plan as Your Communications Foundation

July 21, 2020
1:00 PM CDT to 2:30 PM CDT

Take a different approach to building a realistic marketing plan by discussing seven key steps:  Discovery, Ideation, Goals, Strategy, Tactics, Analysis, and Refinement.

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Free networking event: COFFEE and COMMITTEES

July 29, 2020
8:45 AM CDT to 10:00 AM CDT

Virtual Meeting - Online

Getting involved in your local chapter is an excellent way to grow your network and your skillset!

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The Integration of PR and BD to Generate New Revenue

July 30, 2020
11:00 AM CDT to 1:00 PM CDT

Virtual Meeting - Online

This presentation will equip you with specific takeaways that can be implemented immediately to tie public relations to your firm’s business development efforts.

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2020 Build Business Conference

October 08, 2020
7:00 AM CDT to 5:00 PM CDT

JW Marriott Austin

Austin, TX
https://www.smps.org/buildbusiness/

Your premier A/E/C Experience.

Read More